{"id":386,"date":"2011-01-02T22:42:04","date_gmt":"2011-01-02T22:42:04","guid":{"rendered":"http:\/\/pages.vassar.edu\/musicurbanism\/?p=386"},"modified":"2012-11-11T05:12:57","modified_gmt":"2012-11-11T05:12:57","slug":"great-moments-in-selling-out-the-paisley-underground","status":"publish","type":"post","link":"https:\/\/pages.vassar.edu\/musicalurbanism\/2011\/01\/02\/great-moments-in-selling-out-the-paisley-underground\/","title":{"rendered":"great moments in selling out: the Paisley Underground"},"content":{"rendered":"<p>I first heard about the so-called Paisley Underground in 1985. Sitting in the office of a drivers ed classroom, I flipped through a copy of People magazine, where I read a feature about the Los Angeles scene of 60s garage, country-rock and pop revivalists, and gawked at photos of groovy kids in paisley shirts and Beatle boots. MTV\u2019s general coverage of college radio music was spotty back then, confined mostly to \u201cIRS: The Cutting Edge\u201d (hosted by Peter Zaremba), while interviews or record reviews of the Paisley Underground had to compete with cover stories of Sting or Keith Richards in the pages of Spin Magazine. So, I accessed these bands directly via the record store and traded cassettes: Green On Red, the Long Ryders, the Rain Parade, the Three O\u2019Clock, True West, Plasticland, Plan 9, the Fleshtones, the Fuzztones\u2026 (Yes, for those who remember, the radius from Los Angeles extends<em>pretty far<\/em>\u00a0as that list goes on.)\u00a0Being an impressionable 16 year old at the time, I fell pretty hard for a scene that flourished in my imagination.<\/p>\n<p style=\"text-align: center\"><a href=\"http:\/\/pages.vassar.edu\/musicalurbanism\/files\/2012\/10\/161.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-388\" src=\"http:\/\/pages.vassar.edu\/musicalurbanism\/files\/2012\/10\/161.jpeg\" alt=\"\" width=\"320\" height=\"305\" srcset=\"https:\/\/pages.vassar.edu\/musicalurbanism\/files\/2012\/10\/161.jpeg 320w, https:\/\/pages.vassar.edu\/musicalurbanism\/files\/2012\/10\/161-300x285.jpg 300w\" sizes=\"auto, (max-width: 320px) 100vw, 320px\" \/><\/a><\/p>\n<p>The Paisley Underground, I\u2019d go so far to say, was a contributing factor to my decision to attend UCLA the next year. While visiting the campus, a chance opportunity to catch a free lunchtime concert on campus (the Textones, I believe it was) led me to believe I\u2019d be seeing these bands regularly, so I enrolled with record collection and paisley shirt in tow. However, by the fall of 1986 this \u201cscene,\u201d if it ever existed as coherently as it was publicized, was over. The Dream Syndicate (post-Karl Precoda) was still actively gigging, and I think Long Ryders played one more gig at the Roxy for their second major-label album, but otherwise that was it. The Rain Parade and the Three O\u2019Clock were defunct; Green On Red had moved away (to Europe?); I never really cared about the Bangles; and the rest, who knows? Diving into college radio, I moved on and never really looked back. Still, to this day I remain deeply fond of the Paisley Underground and its diaspora, notably the Rain Parade offshoots (Opal, Mazzy Star, Kendra Smith indirectly) and the Davis CA bands (also never seen in concert: Game Theory, Thin White Rope).<\/p>\n<p>What happened to the Paisley Underground? Certainly those bands were linked together by a large dose of hype, only to join the legions of mostly forgotten underground\/college radio\/\u201calternative\u201d groups and performers who came before Lollapalooza and Nirvana. But this scene\u2019s present obscurity is instructive. I won\u2019t focus on their musical or aesthetic appeal today, but I posit these bands were sincere in their creative intent and respectful of, if not totally gassed to be participating in, the cultural ripple of roots\/retro Americana created by the splash R.E.M. was making. And, let\u2019s not forget, they embodied an early\u00a0<em>local<\/em>\u00a0movement too, at a time when localism would resonate in so-called alternative music with increasing force: Athens, Minneapolis, Austin, Seattle.<\/p>\n<p style=\"text-align: center\"><iframe loading=\"lazy\" title=\"Paisley Underground Part 1\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/liud5ZPtteI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>I&#8217;d argue the significance of the Paisley Underground comes from the fact that its flare-up (explosion would be too strong an metaphor) on the music world from 1981-85 represented the last completed, from-birth-to-death lifecycle of a post-punk movement just before the consolidation of a DIY\/independent music ethic.Consequently, those bands turned to the corporate music industry, at a time when the latter struggled to sell authenticity to mass markets.\u00a0But if the music industry failed the Paisley Underground, those bands may have failed themselves as well.<\/p>\n<p>That&#8217;s to say, almost to a one, the groups and performers willing to self-consciously connect themselves to (or at least tolerate publicity associating them with) the buzz over the Paisley Underground displayed an \u2018incorrect\u2019 attitude toward the promotion of their music. They all signed to major or would-be-major labels; a handful recorded albums that demonstrated a misunderstanding of why anyone listened to them in the first place. Touring dropped off, while big-budget albums and TV ad appearances increased. (Remember the Miller Beer endorsements of the\u00a0<a href=\"http:\/\/cgi.ebay.com\/ws\/eBayISAPI.dll?VISuperSize&amp;item=380304261217\">Long Ryders<\/a>\u00a0and\u00a0<a href=\"http:\/\/www.youtube.com\/watch?v=88cewhasU74\">the Del Fuegos<\/a>?) A few succumbed to galling displays of careerism, as if they thought that because they were in the band du jour, the world owed them its attention and indulgence, just as it did the rock dinosaurs before punk.<\/p>\n<p>Am I right to recall that Steve Wynn even made light of his ambitions in a late 80s\/early 90s interview, half-seriously counseling his listeners not to feel schadenfreude over the Dream Syndicate\u2019s act major label hubris, the quickly-out-of-print\u00a0<em>The Medicine Show<\/em>? If so, the timing of his mea culpa is revealing. In confessing his \u2018sin\u2019 and (by my extension) that of the other Paisley Underground groups, he addresses himself to the now-coherent ideological stance of a DIY music industry that really didn\u2019t exist with any solidity or unanimity of worldview back when the Paisley Underground first appeared.\u00a0In hindsight, the way these bands promoted themselves and advanced their careers (careers?!) was 180\u00ba from the DIY ethos that soon became normative thanks to purists like Steve Albini and Ian Mackaye, and that would be later documented (in books like Michael Azzerad\u2019s\u00a0<em>Our Band Could Be Your Life: Scenes from the American Indie Underground, 1981-1991<\/em>.\u00a0\u00a0(Among other reasons, this is why we should remember that\u00a0<a href=\"http:\/\/www.magnetmagazine.com\/2006\/08\/25\/homestead-records-frontier-days\/\">some \u201cunderground\u201d record labels were in fact real dicks<\/a>.)<\/p>\n<p>Out of print and out of step with the emerging indie-rock ethos: it&#8217;s no wonder no one remembers the Paisley Underground anymore. But that&#8217;s the problem of historical revision, maybe not (wholly) the fault of these bands. Yeah, not all of it holds up well anymore, but go listen to the early (Karl Precoda and Kendra Smith-era) Dream Syndicate, the first two Green on Red LPs, or just about anything in the Rain Parade&#8217;s catalog and tell me those don&#8217;t sound great still.<\/p>\n<p>Their moment is gone, but the dialectic that the Paisley Underground illustrated still weighs heavily. It surfaces every time we wring our hands over post-collegiate hipsters, their art-based urban gentrification, their apparent lack of concern for the \u201ccorporate rock sucks\u201d code that seemed so important back in the 80s and 90s, and our own inability to believe that the DIY ethos might offer its own brand of market enchantment.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I first heard about the so-called Paisley Underground in 1985. Sitting in the office of a drivers ed classroom, I flipped through a copy of People magazine, where I read a feature about the Los Angeles scene of 60s garage, country-rock and pop revivalists, and gawked at photos of groovy kids in paisley shirts and Beatle boots. MTV\u2019s general coverage of college radio music was spotty back then, confined mostly to \u201cIRS: The Cutting Edge\u201d (hosted by Peter Zaremba), while interviews or record reviews of the Paisley Underground had to compete with cover stories of Sting or Keith Richards in the pages of Spin Magazine. So, I accessed these bands directly via the record store and traded cassettes: Green On Red, the Long Ryders, the Rain Parade, the Three O\u2019Clock, True West, Plasticland, Plan 9, the Fleshtones, the Fuzztones\u2026 (Yes, for those who remember, the radius from Los Angeles extendspretty far\u00a0as that list goes on.)\u00a0Being an impressionable 16 year old at the time, I fell pretty hard for a scene that flourished in my imagination. The Paisley Underground, I\u2019d go so far to say, was a contributing factor to my decision to attend UCLA the next year. While visiting the [&hellip;]<\/p>\n","protected":false},"author":308,"featured_media":388,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[43668,43670,43686,43660],"class_list":["post-386","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-alternative-music","tag-diy","tag-los-angeles","tag-music-industry"],"_links":{"self":[{"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/posts\/386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/users\/308"}],"replies":[{"embeddable":true,"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/comments?post=386"}],"version-history":[{"count":6,"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/posts\/386\/revisions"}],"predecessor-version":[{"id":745,"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/posts\/386\/revisions\/745"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/media\/388"}],"wp:attachment":[{"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/media?parent=386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/categories?post=386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pages.vassar.edu\/musicalurbanism\/wp-json\/wp\/v2\/tags?post=386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}